Meet Jasmine

Hi, I’m Jasmine, mom, holiday stylist, and the founder of J. Anise & Co.

Creativity has always been part of the plan… even when I didn’t know it yet.

At nine years old (with very supportive parents and a serious bow obsession), I launched my first business, Jazzy Bows, selling handmade hair bows to kids and adults alike. It didn’t become a global empire, but it did light the creative spark that led to school murals, fine arts programs, and eventually a Bachelor of Fine Arts degree with a focus in Graphic Design.

But long before branding and design, there was Christmas.

I grew up decorating trees with my grandmother, learning how to make bows, how to layer, and why quality materials matter. Together, we created beautiful spaces for family gatherings and the kind of holiday memories that stay with you forever.

Years later, when I was preparing for my son’s very first Christmas, that same feeling came rushing back. I wanted to create the same kind of magical backdrop for him that I had growing up, intentional, warm, and beautifully done. That moment became the beginning of J. Anise & Co.

Today, I curate premium ribbons, ornaments, and décor, and offer styling services and education designed to help you create a holiday home that feels elevated, personal, and completely yours, without the overwhelm.

My goal is simple:

to give you the tools, inspiration, and confidence to design a holiday you’ll love, year after year.

Warm wishes,

Jasmine